Savor Crafted’s parent company has a long history, starting as a neighborhood bakery in 1888, pivoting to a B2B production baker in the mid 1900s, and finally becoming the major bun supplier to fast food restaurants in the midwest region. Moving into the next era of business, the client endeavored to diversify their offerings and create something that they could really put their mark on. They decided to a build a new retail brand of high-quality, artisanal buns and rolls available for consumers to buy from their favorite grocery stores.
Through a complete brand build, Savor Crafted was created to feel premium, warm and enticing, for a bun made to elevate any meal at home.
Logo | Packaging
Work completed at Capsule
